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Ruiterhuis by Yael

Yaël Reijnders opens her own equestrian store

The pupil of Imke Schellekens-Bartels has worked extremely hard in recent months to see a dream come true: opening her own equestrian store. The interior of the store was important here. “When you enter the building you immediately notice that the atmosphere here is different from the average equestrian sport stores, and that is the intention. The idea is that the customer experiences that he or she visits a boutique, where the items are beautifully presented and the purchase of new items is experienced in a completely different way. ”

In addition to this unique appearance, the team also ensures that every customer receives personal attention. Thinking along, listening to the needs and translating this into a suitable solution is what forms the common thread in customer contact.

When it comes to the collection being presented, visitors lack eyes and ears. Brands such as DeNiro, Kep Italia, Samshield, Pikeur, PS or Sweden Naf, Juul’s Jacket and Equiline are beautifully displayed in the boutique of Het Ruiterhuis by Yaël. Of course, the range is much wider than this, but these are the brands that the owner is very proud to work with.

Would you like to know more and would you like to experience what it is like to shop in an equestrian store that feels like a boutique? Then be sure to visit this beautiful store on the Bergse Baan in Heerle, the Netherlands – there is something nice to find for all budgets!